Offering
Holistic People & Culture Consulting
I help you tackle the skilled worker shortage by optimizing your positioning as the employer of choice.
My approach in employer branding is a holistic one: I believe that every candidate and every employee touchpoint shapes the employee experience and the employer brand in the long run.
That is why my consulting services don’t stop at positioning you ideally in the employer market with respect to your competition.
My aim is to make your organization breathe the values you have claimed for yourself and communicate directly and indirectly in all your people & culture processes what you stand for.
Employer Branding Packages – a possible starting point
Core: Employer Value Proposition
Together, we develop an employer value proposition (EVP) for you to use on your website and job offerings. For that, I conduct interviews with your leaders and hold focus groups to include the employees’ perspective. The resulting EVP is value based.
Core plus: Personnel marketing
After analyzing your competition, we decide on a feasible personnel marketing strategy together. Based on your EVP, we craft job offerings that bring across who it is you want to work with.
Add on: Hiring process
After a thorough analysis of your existing hiring processes, we optimize the procedure and craft standard communication in line with your EVP. We develop interview guidelines perfectly suited for your hiring needs.
Your passionate psychologist
Dr. Julia Ewerdwalbesloh
Passionate Psychologist
I was born in Frankfurt am Main and spent most of my professional career here after stops in Düsseldorf, Munich, Helsinki and Stockholm.
I am holding a diploma in psychology from Philipps-Universität Marburg and a PhD in cognitive neuroscience from LMU Munich. I aquired my MBA degree from Quantic School of Business and Technology.
After spending the early years of my career in HR consulting, I then worked as a Change Agent and HR Consultant in a German medium-sized IT company. Since 2022 I am an independent consultant.
I loves the science of psychology and advocate for a scientific approach in most fields of life. Psychological knowledge is crucial in shaping motivating and beneficial working conditions.
How we work together
Reach out now to discuss the matter at hand and the feasible way forward!
Individuals
Individual counselling on the phone, online or in person. One session regularly takes one and a half hours.
Businesses
Project work and workshops, individually or together with your team.
Fees
We can work together on an hourly basis or project based.
Individuals
Individual clients pay per counselling session. The number of sessions depend on the amount of topics that are discussed.
Businesses
Depending on the actual challenge both hourly rates or package prices may apply. Projects are priced individually.
Don’t hesitate to give me a call to learn more.
Client cases
Organizational Development
Definition of company values after thorough stakeholder interview with the founder. The values serve as a guidance for employees by making favourable behaviour explicit. Company Values and Philosophy build the foundation of successful employer branding. After defining the values, People & Culture processes such as hiring and performance management are aligned with the company’s values. Career paths are defined and implemented. In that way a coherent employer brand is established and the values are brought to live holistically and authentically.
Workshops on psychological topics
Topics like value orientation, change in perspective and anti-bias are part of the portfolio. The training experience and the learning outcome are optimized for the participants by applying psychological knowlege of learning. The transfer of the learning content to the job context is fostered.
Leadership coaching
I am supporting people managers in finding their personal management style and aligning the professional life with personal values. We identify feasible motivational strategies and communication techniques.
HR process optimization
Thorough process audit of e.g. onboarding processes. After identifying room for improvement, the existing IT set up is leveraged to optimize employee experience. It is my goal to ensure organizations act efficiently while taking into account the human side of HR.
Contact
Impressum
Dr. Julia Ewerdwalbesloh, Dipl.-Psych.
Wirtschaftspsychologische Beratung
Ulrichstr. 74
60433 Frankfurt a.M.
Ust.-IdNr.: DE318628724